29 August

Producer of “Rodzinka.pl” and “Piąty Stadion” at Filmteractive 2014!

CONFERENCE
Dorota Kośmicka-Gacke, TV and film producer (Poland) – Filmteractive Conference Speaker


Dorota will present the content marketing case study of two famous polish TV series „Rodzinka.pl” and “Piąty Stadion”
To learn more about Dorota visit: filmteractive.eu/speakers-dorota-gacke.php
22 August

Learn how to use Video in Content Marketing at Filmteractive 2014!

CONFERENCE
Sophie Rayers, Director of Marketing, EMEA & LATAM at Brightcove (UK) – Filmteractive Conference Speaker


Sophie will present the following topic: "Amplifying Content Marketing with Video: Best Practices for Telling your Brand Story" during Filmteractive Conference.
To learn more about Sophie visit: filmteractive.eu/speakers-sophie-rayers.php
14 August

National Film Centre Latvia – new Filmteractive partner!

National Film Centre Latvia – new Filmteractive partner!
MARKET
Working on the networking possibilities in the NDPC area we have established new partnership!

If you would like to learn more about National Film Centre Latvia here is the link to their website: http://www.nfc.lv/news/
8 August

Meet Filmteractive Festival speaker Johnny Webb form Sundog Pictures (UK)!

Meet Filmteractive Festival speaker Johnny Webb form Sundog Pictures (UK)!
FESTIVAL
He is going to present his documentary "Breaking the Taboo" which was distributed via YouTube. Just to remind you - participation in Festival is free of charge.

Johnny is Co-Founder and MD of independent production company, Sundog Pictures, with business partner Sam Branson. He is passionate about bringing new audiences to important subjects to empower and inform and ultimately arm people with more choice in their lives. Johnny Executive Produced Breaking the Taboo, Sundog’s first feature documentary on the failed war on drugs and is working on the next film about population. He brokered a new deal with YouTube whereby the film was released globally for a month and achieved nearly 800,000 views.Johnny loves stories wherever they live and is also evolving a branded documentary division within the business to help companies and brands tell authentic stories - particularly around the theme of business as a force for good.

Prior to Sundog, Johnny was a broadcaster, running Virgin Media TV in the UK.
31 July

HBO’s "Game of Thrones" transmedia campaign presentation at Filmteractive 2014!

CONFERENCE
Belén Santa-Olalla, the transmedia storyteller from United Kingdom, will be the speaker of Filmteractive Conference.


She will present: "The creation of an interactive experience for HBO's 'Game of Thrones'" during Filmteractive Conference.
To learn more about Belen visit: filmteractive.eu/speakers-santa-olalla.php
16 July

70 projects submitted to Filmteractive Market 2014!

Filmteractive map
MARKET
The Filmteractive Market submissions deadline expired yesterday.


We have received almost 70 applications from 20 european countries but also from USA, Canada, Israel, Brazil, Rwanda, India and Dominican Republic. Once again we have a chance to get know interesting projects from multinational group of authors.
11 July

Filmteractive 2014 programme is already online!


CONFERENCE
Red Bull Media House, Content Marketing Institute and more!!!


Check out the programme of Filmteractive 2014.
And do not hesitate to buy your tickets!
04 July

IAB Poland co-organises Filmteractive 2014!


CONFERENCE
Please welcome Interactive Advertising Bureau Poland among the organisers of our event!


After three years of successful cooperation between IAB Poland (former Institutional Partner of Filmteractive) and Media Klaster Foundation (the main organiser of Filmteractive) both parties have decided to extend their cooperation.

IAB is an advertising business organization that develops industry standards, conducts research, and provides legal support for the online advertising industry. The organization represents a large number of the most prominent media outlets globally, but mostly in the United States and in Europe.

IAB Poland website: iab.org.pl/
24 June

50 copies of Joe Pulizzi’s „Epic Content Marketing” for Filmteractive 2014 participants.


CONFERENCE
Be the first to buy your regular price tickets and get the book written by content marketing guru!


Don’t be late! The offer is limited! We have the book for the first 50 participants who buy their regular price Filmteractive tickets!*

Here you can watch the trailer of the book:
https://www.youtube.com/watch?v=hXwjVcRIHc0#t=31

And here is why you should get your copy:

“From the man who invented content marketing. Listen to this guy. He really understands the world of marketing. The concepts in Epic Content Marketing are usable all over the world – instantly usable and useful for any business.”

– DON SCHULTZ “the father of intergrated marketing”, Professor Emeritus at Northwestern University’s Medill School of Journalism, and author of 13 books

“As Joe shows us in his wonderful Epic Content Marketing, you must unlearn interrupting people with your nonsense. Instead publish the valuable content they want to consume and are eager to share.”

– DAVID MEERMAN SCOTT, marketing specialist and bestselling author of The New Rules of Marketing and PR

Just to remind you - Joe Pulizzi will give a keynote video conference speech during Filmteractive Conference on September 24th.

*Special offers do not combine
10 June

Watch Filmteractive 2014 promotional video!!!


CONFERENCE
Come to Filmteractive and listen to experts form Red Bull Media House, Lego and Content Marketing Institute.
02 June

Filmteractive Market – new project submission deadline


MARKET
Send your application before July 13th!



The projects keep coming and coming so we have decided to set up a new SUBMISSION DEADLINE – JULY 13th!

    We are looking for:
  • interactive video
  • crossmedia/transmedia
  • branded content
  • digital content

The best 8 selected interactive films, crossmedia and digital content projects will be pitched in front of international professionals, content buyers, and European broadcasters.

30 May

Red Bull Media House at Filmteractive 2014


CONFERENCE
Bernhard Hafenscher, Head of Commercial Distribution at RBMH will be the keynote speaker at Filmteractive Conference!


"Beyond content marketing – how Red Bull Media House developed a 360° approach as a global content production" is the topic of our keynote presentation.

"When 8 million people tuned in to watch Felix Baumgartner’s insanely epic space jump, they did so because it was 'can’t miss entertainment' – the fact that it was Red Bull ad was secondary" - Mashable – If you want to learn how it is done, you just can’t miss the RBMH presentation at Filmteractive 2014.

Bernhard Hafenscher joined Red Bull Media House in 2008. By now he runs an international team with global responsibility for program sales, commercial partnerships and affiliate sales.

To learn more about Bernhard visit: www.filmteractive.eu/speakers-bernhard-hafenscher.php
26 May

Three weeks left to buy your Filmteractive „early bird” tickets


CONFERENCE
Don’t be late! Buy your ticket before June 13th for €150/599PLN


Here you can buy your discounted ticket: www.filmteractive.eu/tickets.php

OUR FOCUS IN 2014: CONTENT MARKETING

Take part in Filmteractive and listen to world-class Content Marketing experts!
Meet our speakers: www.filmteractive.eu/conference-speakers.php
09 May

Meet the Head of Filmteractive Market 2014 expert panel!


MARKET
Adipat Virdi – transmedia producer from the UK.


After the successful participation in Filmteractive 2013 (as a member of the Market expert panel and Filmteractive Festival speaker) Adipat Virdi has agreed to be the Head of 2014 expert panel.

Adipat Virdi is a well-known transmedia producer. Alongside this, he has set up Transmediology as a hub for designing experiences, engaging audiences and managing communities within brands and storyworlds.
Here you can find more information about Adipat Virdi: transmediasphere.com/page4.htm
25 April

The founder of BrandedEntertainmentOnline.de at Filmteractive 2014


CONFERENCE
Florian Heister, branded content expert from Germany is joining Filmteractive Conference!


In the meantime we strongly advise you to visit the BEO.de website brandedentertainmentonline.de

We are also proud to announce that BEO.de is a media patron of Filmteractive 2014!
17 April

Watch Filmteractive Market 2013 pitching sessions!


MARKET
Do not hesitate to submit your project to Filmteractive Market 2014! I the meantime you can check out how the Market participants did last year.


Presentations already online:
Pitching Session SYNCSELF (UK)
Pitching Session AUDIOLINK TECHNOLOGIES (PL)

Our YouTube channel: www.youtube.com/user/Filmteractive

Presentations to be published:
Pitching Session DELIGIC (PL)
Pitching Session FLASHBACK (DENMARK)
Pitching Session GENIUS ON DEMAND (PL)
Pitching Session INTERACTIVE AUDIOBOOK (PL)
Pitching Session MEMBRANE – A TOUCH ME CLOTH (PL)
Pitching Session NULLPUNKT (ESTONIA)
08 April

Joe Pulizzi, the founder of Content Marketing Institute (USA) at Filmteractive 2014!


CONFERENCE
Author, speaker and evangelist, is a content marketing expert dedicated to helping companies grow profits by creating better content

Joe Pulizzi, One of the founders of the content marketing movement, Joe launched what is now the Content Marketing Institute back in 2007 as a true online resource for those interested in content marketing and brand storytelling. Joe started using the term "content marketing" back in 2001.

Joe speaks around the world about "Content as the Future of Marketing" to both marketing and publishing groups. Joe is also co-author of Get Content Get Customers (with Newt Barrett, McGraw-Hill), a hands-on book about how any small, medium or large business can attract and grow customers by smart usage of content. Joe also wrote Managing Content Marketing with Robert Rose, which is an actionable plan for how organizations can structure around content marketing.

Joe's new book, Epic Content Marketing (McGraw-Hill) was released in September, 2013 and was named one of the top five business books of 2013 by Fortune magazine.
02 April

"Early bird" Filmteractive tickets are already available!


CONFERENCE
Don’t be late! Buy your ticket before June 13th for €150/599PLN

Here you can buy your discounted ticket:
www.filmteractive.eu/tickets.php

OUR FOCUS IN 2014: CONTENT MARKETING
Take part in Filmteractive and listen to world-class Content Marketing experts!
More info and Filmteractive 2014 programme – coming soon! You won’t be disappointed!
14 March

Filmteractive Market Call for Projects is open till May 30th.


MARKET
We are looking for:
- interactive videos
- crossmedia/transmedia
- branded content
- digital content

If you are the author, of the interesting audiovisual project and want to present it, submit your application:


The best 8 selected interactive films, crossmedia and digital content projects will be pitched in front of international professionals, content buyers, and European broadcasters.

To submit your project, e-mail us by 30th May 2014. We are interested in projects in all the phases of production (planning, creating, post – production, finished projects). You can also submit an application or IT solution as long as it follows the thematic scope of Filmteractive Market.

Drop us a line at: project@filmteractive.eu
If you are a content buyer, contact agata.lepianka@filmteractive.eu
25 February

We are delighted to announce the date for Filmteractive 2014!



Filmteractive Conference focus in 2014: content marketing. Following the newest advertising trends we would like to show the 360̊ perspective on content marketing presenting the point of view of brands, agencies and creators.

Filmteractive Market is the first interactive and crossmedia content marketplace in Central and Eastern Europe. It is a place for young content creators and for those who want to sell or buy a project or technological solution.
In 2013 Filmteractive Market had its first edition and was a huge success. In 2014 the format will be continued.

Call for projects: March 2014

We are looking for: interactive video, crossmedia/ transmedia, branded content and digital content.

Filmteractive Festival is a unique combination of art, film and new technologies. It is a part devoted to digital creators and artists. Our focus in 2014 is interactive cinema. We are going to showcase the most interesting examples of world’s interactive full length films as well as short interactive video formats.

TOYAChimneygroup Wojewoda Łódzki Jolanta Chełmińska Polskie badania internetu Polskie badania internetu BEO Media Klaster Polskie badania internetu ZAIKS Polskie badania internetu Polskie badania internetu British Council Promote’s lodzkie Digital One evio Szkoła filmowa Cross video days TransformatLab TransmediaNext Audiowizualni KIPA IAB Narodowy Instytut Audiowizualny SAR BEO Subvertising FilmPro Interaktywnie M&MP Purpose TELEPRO TOYA Łódź film commission Onet.pl Gazeta.pl Portal Społeczności Kreatywnej Radio Łódź Radio Czwórka Wojewoda Łódzki Jolanta Chełmińska Marszałek Województwa Łódzkiego