We are delighted to announce the date for Filmteractive 2014!
Filmteractive Conference focus in 2014: content marketing. Following the newest advertising trends we would like to show the 360̊ perspective on content marketing presenting the point of view of brands, agencies and creators.
Filmteractive Market is the first interactive and crossmedia content marketplace in Central and Eastern Europe. It is a place for young content creators and for those who want to sell or buy a project or technological solution.
In 2013 Filmteractive Market had its first edition and was a huge success. In 2014 the format will be continued.
Call for projects: March 2014
We are looking for: interactive video, crossmedia/ transmedia, branded content and digital content.
Filmteractive Festival is a unique combination of art, film and new technologies. It is a part devoted to digital creators and artists. Our focus in 2014 is interactive cinema. We are going to showcase the most interesting examples of world’s interactive full length films as well as short interactive video formats.
Filmteractive Conference and Festival presentations are already online!
Every two weeks we are publishing videos with Filmteractive 2013 Conference and Festival presentations.
- Follow our YouTube channel and watch the following presentations:
- Ranaud Fuchs “Second Screen Society Report”
- Christa Sommerer “Interactive digital art and interactive interfaces”
- Patrice Slupowski “The evolution of TV 2013-2020 – interactive services, second-screen, social & smart TV and set-top boxes.”
- Alex Hryniewicz “Was It Something I Said? – Innovative new cross-platform panel show by Channel 4.”
- Szymon Karbowski “Second Screen – who will pay, viewers or advertisers?”
Follow our YouTube channel.
Watch the interviews with
Filmteractive 2013 speakers on YouTube.
Listen to Adipat Virdi – multiplatform producer from UK.
Here you can find the interview with Adipat Virdi:
All the interviews are published on our YouTube profile:
- Patrice Slupowski (Orange, France)
- Isa Ostertag (ZDF, Germany)
- Fran van Oirschot (Ex Machina, Netherlands)
- Christa Sommerer (Digital Artist, Austria)
- Simon Staffans (MediaCity, Finland)
- Yifat Fouchs (Screenz, Israel)
- Adipat Virdi (Transmediasphere, UK)
Special thanks to The Marshal's Office of the Lodzkie Region - the producer of the footage and Sonia Fizek, Project Manager of 2013 edition, who has interviewed Filmteractive speakers.
„RanyJulek” competition award ceremony video is already online!
Watch the award ceremony of a Million You contest for the most interesting video-interpretation of a poem "RanyJulek" by Julian Tuwim.
Visit our YouTube profile and watch the video.
Filmteractive 2013 interviews are already online!
Every Monday till January 6th we are publishing interviews with Filmteractive Conference & Festival speakers.
You can find them on our YouTube profile: www.youtube.com/user/Filmteractive
- 25.11 – Patrice Slupowski (Orange, France)
- 2.12 - Isa Ostertag (ZDF, Germany)
- 9.12 - Fran van Oirschot (Ex Machina, Netherlands)
- 16.12 - Christa Sommerer (Digital Artist, Austria)
- 23.12 - Simon Staffans (MediaCity, Finland)
- 30.12 - Yifat Fouchs (Screenz, Israel)
- 6.01 - Adipat Virdi (Transmediasphere, UK)
Special thanks for The Marshal's Office of the Lodzkie Region - the producer of the footage
Learn more about The Kissinger Twins’ projects
The Kissinger Twins were one of the speakers during Filmteractive Festival 2013, where they presented their transmedia project “The Trip”. If you liked it, we advise you to visit their website: www.kissingertwins.com
You can watch there other interactive videos of this amazing multi-media duo:
- "Forget me not"
Interactive video clip; Composer: Andrzej Smolik. Vocal: Emmanuelle Seigner
- "Summer camp"
Transmedia storyteling project
Interactive Web-Based movie
Catch up with Filmteractive 2013 Speakers
Simon Staffans has over 20 years of hands-on experience in media, from radio to television, from print to online. For 8 years he has been writing his blog “Developing Media – a blog on storytelling over different media”. You can find there many interesting opinions, thoughts, interviews, reviews and reports.
You can begin with:
“Audience participation – the changing role of the Author”
And you can also read something about Filmteractive:
Filmteractive 2013 video report is already online!
Visit out YouTube profile: youtu.be/WL2ruu4M3kQ
Check out what do the Filmteractive speakers say about the event:
Olgierd Cygan (Digital One, Poland)
Simon Staffans (MediaCity, Finland)
Ȧsa Berquist Hȧȧl (Hyper Island, Sweden)
Alex Hryniewicz (Maverick TV, UK)
Frank van Oirschot (Ex Machina, Netherlands)
Kasia Kifert and Dawid Marcinkowski (The Kissinger Twins, UK)
Filmterective 2013 Conference presentations are already online
We are glad to announce, that Filmteractive Conference Power Point presentations are being uploaded to our Slide Share profile:
The missing presentations will be uploaded successively.
Watch Filmteractive 2013 Report on TVP.pl
Visit TVP.pl: www.tvp.pl/kultura/mloda-sztuka/filmteractive-festival-2013
Watch interviews about Filmteractive, interactive television and second screen solutions.
Find out what do the Filmteractive speakers say behind the scenes:
- Olgierd Cygan (Filmteractive Founder)
- Mariusz Stecki (iTVP HD)
- Frank van Oirschot (Ex Machina)
- Simon Staffans (MediaCity)
- Yifat Fouchs (Screenz)
Take a look at the Filmteractive 2013 photo report
Hyper Island’s high-end workshop on branded content during Filmteractive 2013
The Filmteractive Participants had a chance to get a sneak peek of the methodology
of the world famous Swedish digital learning institution. The additional attraction on the second Filmtractive day was Hyper Island workshop „What is your perspective on Branded Content?” focused on creating high-end and effective branded content. Almost 60 representatives of the polish advertising and multimedia industry took part in the workshop.
To see the photos visit:
In November Hyper Island is going to visit Poland for the second time. The famous digital learning institution is going to host their Master Class in Warsaw. The 3-day Hyper Island Master Class is an introduction to a new way of thinking about digital, seeking to raise awareness and to inspire participants to create functional change in their organisations.
Learn more at: hyperisland.digitalone.pl
Register at: ssl.hyperisland.com/programs-and-courses/register/omc131112waw
Summing up the Filmteractive 2013 Conference
Depicting modern shift in media content production, predicting the future of the traditional television and discussing different aspects of second screen solutions, were just a few motives appearing in the multitude of highly engaging presentations.
Among other speakers, the Filmteractive audience had a chance to listen to the following:
Patrice Slupowski , Vice-President of the New Growth Businesses Division of the Orange group pointed out the phenomenon of the rise in consumption of videos. According to him the recommendation and personalization will be vital for multimedia content in the future.
Isa Ostertag, a managing editor for New Media at ZDF, claimed that experimental and niche projects are important as innovative projects are crucial for the existence of public broadcasters.
Olgierd Cygan, founder and CEO at Digital One, argued that introducing branded content into different media solutions should be governed by several rules: keeping in mind individual strategy of a company, delivering quality content, acting quickly, being transparent and bold.
Alex Hryniewicz, Senior Multiplatform Producer at Maverick Television, claimed that nowadays people get too easily distracted from watching television thus the additional experience is crucial.
Other speakers were: Yifat Fouchs (Screenz, Israel), Carsten Witt (Ooyala, Germany), Frank van Oirschot (Ex Machina, Netherlands), Renaud Fuchs (Second Screen Society Report,UK), Mariusz Stecki (TVP, Poland), Szymon Karbowski (TOYA, Poland), Simon Staffans (Media City, Finland).
Filmteractive Festival – the place to be for the innovative artists
Filmteractive Festival was devoted to digital creators and artists, who presented their innovative film & crossmedia projects, as well as digital art cases. The Festival speakers were:
Dr Christa Sommerer (Austria), Professor at Kunstuniversität Linz, presented her interactive digital art projects and interactive interfaces, which she has been creating for over 20 years together with her partner Laurent Mignonneau.
The Kissinger Twins (UK | Poland), Dawid Marcinkowski and Kasia Kifert, the winners of this year’s Webby Awards best interactive video presented “The Trip” - a transmedia project inspired by an unusual story of a certain trip to the moon.
Adipat Virdi (Transmediasphere, UK), the well-known transmedia producer presented his most acknowledged project “Searching”. The project looked to raise awareness around honor-based crimes. He used it as a case study to show how multiplatform edutainment experiences can help eradicate Forced Marriages and Honor Crimes.
Arseny Vesnin (Designcollector, Rosja), has presented the best works of the Russian motion design artists.
"Nullpunkt" from Estonia – the winners of the Filmteractive Market
"Nullpunkt" is a transmedia storytelling project, involving several mediums and several activities, which give the audience the opportunity to immerse into the storyworld and be part of it. Audiences have multiple entry points to the story – the book, the film, casting for the film, the production blog with an alternative narrative, the alternate reality game, the book-crossing activities, theme song writing contest, TV series and many more. One can enter the storyworld starting from any entry point, with the story still being easy to understand and to follow.
To get more information about “Nullpunkt” visit: http://vimeo.com/66665588
25 septemberALEX HRYNIEWICZMAVERICK TV (UK)
25 septemberSZYMON KARBOWSKITOYA (POLAND)
25 septemberMARIUSZ STECKITVP (POLAND)
25 septemberOLGIERD CYGANDIGITAL ONE (POLAND)
25 septemberCARSTEN WITTOOYALA (GERMANY)
25 septemberPATRICE SLUPOWSKIORANGE
25 septemberRenaud FuchsSecond Screen
Society Report (UK)
25 septemberYifat FouchsScreenz (Israel)
25 septemberFrank van OirschotEx Machina
25 septemberSimon StaffansMedia City (Finland)
25 septemberOlgierd CyganDigital One (Poland)
25 septemberIsa OstertagZDF (Germany)
26 septemberADIPAT VIRDITRANSMEDIASPHERE (UK)
26 septemberArseny VesninDesigncollector (Russia)
26 septemberThe Kissinger TwinsDawid Marcinkowski & Kasia Kifert (Poland)
26 septemberDr Christa Sommerer & LaurentMignonneau (Austria)